Saturday, February 23, 2013

Our Future Logo


A logo by definition is a graphic mark or emblem to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization.  It anchors a company's brand and becomes the single most visible manifestation of the company. 

Over the last several months, I have worked with a myriad of designers and have narrowed the designs to three finalists.  As the search continues for our space we’ll hold off on making any final decisions on our logo and that also includes color and sizing. 

Factors that go into our final decision include: memorability, distinctiveness, likability  alignment to our brand look & feel, and appropriateness.

I welcome your feedback on the design(s) that appeal to you.





5 comments:

  1. Top one. Most unique, totally memorable! Other two feel like I've seen them already. Good luck! I know this is an exhausting (yet pretty awesome, too) process.

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  2. Top one. Can already see myself wearing a shirt with that logo. Hint hint.

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